Apr 15
24

Google: Online Video a “Must” For Mobile Marketing by @mattsouthern

According to Google, online video is a must-have component for your mobile marketing strategy, stating: “Mobile viewers are in fact more likely to watch, share, and feel connected to ads and branded video.” Google’s latest research indicates that 50% of global viewership on YouTube comes from mobile devices. Apparently, attention spans are also better on mobile.

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Google: Online Video a “Must” For Mobile Marketing by @mattsouthern

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